Google are now penalising websites that aren’t “mobile-friendly”, this is also referred to as ‘Responsive website design’ and ‘reactive website design’. Therefore, it is more important than ever to ensure your website is developed with this in mind. All our websites are now developed to be responsive as standard.
A responsive website means your website will automatically adapt to the screen size it is viewed on. So, there’s no need to zoom in and out of the website if you’re viewing it on your smart device (such as an iPad or iPhone); the website will automatically respond to suit the screen size – and more importantly it will enable your customers / website visitors to view your website in user friendly format. With smart devices becoming increasingly popular and widescreen monitors being packaged with new PCs more often, there is growing demand to web developers to design websites that work well for all screen sizes.
This can also help to ‘future proof’ your website, reducing the need to create a new website for each new gadget or screen size that comes on the market.
So, what do we charge for doing this? There’s no surcharge on top of our standard website design packages for a responsive website; we believe this is such an important feature that all Marketing Shropshire websites are now developed to be responsive as standard.
Google have stated that any pages of a website that aren’t mobile-friendly will be “displayed and ranked appropriately for smartphone users”; this essentially means that Google will move your website down the search engine rankings when people are searching Google via their mobile phones, if you don’t have a responsive website.
How Can I Tell If My Website Is Mobile-Friendly?
To test whether your website is mobile-friendly or not, you can use the mobile-friendly test tool provided by Google, alternatively get in touch with our team today to arrange a meeting with our friendly IT team and we’ll demonstrate how responsive websites work.